May 2011
1 post
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““Most people don’t have enough time to interact with their kids, let alone your...”
“Frugality doesn’t mean doing less. It means doing as much or more with less.”
– That Pill You Took? It May Well Be Teva’s - NYTimes.com
April 2010
1 post
“It’s a sad statistical reality: Half of us are below average. But that...”
March 2010
1 post
““However beautiful the strategy, you should occasionally look at the results.“
...”
– Strategy « the weekly ramble
December 2009
7 posts
Coca-Cola's vitaminwater app sees 250K downloads... →
Budweiser takes 360-degree approach to mobile -... →
Target: Mobile is not merely a marketing medium,... →
MediaPost Publications Mobile Ad Lets Consumers... →
“To make content that’s relevant to people, we choose the words and sentence...”
– Content Strategy: The Philosophy of Data - Boxes and Arrows: The design behind the design
“The main goal of content strategy is to use words and data to create unambiguous...”
– A List Apart: Articles: The Discipline of Content Strategy
“Consumers don’t say to themselves, ‘This is a traditional moment and...”
– What’s the Next Marketing Platform? How to Measure Success? - Advertising Age - News
November 2009
4 posts
If context impacts your business, then you need... →
“Why is advertising the major revenue source for every mass media except mobile?”
– Blyk: Mobile Advertising Is Not A Technology Play; Why Operators Have Missed The Mark
“But the story here is less about why the Namco Bandais, THQs and Vivendis...”
– Stuart Dredge: Game over for operators? | Mobile content opinions and analysis from Mobile Entertainment
1 tag
Have mobile operators become ‘dumb pipes’? →
October 2009
6 posts
“The trends point to paid content
I think we will pay for it.
And, advertising...”
– advergirl: The Media Crisis, Part 4: Consumers (will people buy their eyeballs back?)
“Advertisers are looking for ways to connect with consumers in an increasingly...”
– advergirl: The Media Crisis, Part 3: Advertisers (looking for their lost sheep)
“We’ve gotten away with this lasting disconnect by relying on advertisers to foot...”
– advergirl: The Media Crisis, Part 2: Publishers and Creators (working for scratch)
“This isn’t the future. It’s the media crisis that’s happening right now. Things...”
– advergirl: The Media Crisis: Part 1, Overview of an Implosion
Talent imitates, genius steals: The Economics Of... →
Content and commerce divided, for economics reasons, and since then the content creators and media channel owners have aggregated attention and then sold that on to advertisers.
A model which is clearly breaking down, for lots of reasons I’ve been talking about recently, to do with the end of media and content scarcity, the competition for attention that personal content from your friends...
RT @tdefren The Social Media “Department” & The... →
September 2009
6 posts
Nokia Concept Smartphone UI Puts the 'Friend' in... →
How the Mobile Socialites Network →
Small study on how people use mobile social networks. There’s a distinction not made here: there are the mobilized social networks and the mobile social networks. As it should be expected from my…
When Mobile Apps Go Social →
Will all mobile be social? Review of 04 mobile apps incorporating with success social components
How Mobile Apps Are Revolutionizing Advertising. →
Microsoft announces behavioral tageting for mobile... →
Microsoft announces behavioral tageting for mobile... →
July 2009
57 posts
Two Lists You Should Look at Every Morning - Peter... →
Now is a good time to pause, prioritize, and focus.
Make two lists:
List 1: Your Focus List (the road ahead) What are you trying to achieve? What makes you happy? What’s important to you? Design your time around those things. Because time is your one limited resource and no matter how hard you try you can’t work 25/8.
List 2: Your Ignore List (the distractions) To succeed in using...
Predictably Irrational: How Concepts Affect... →
We suggest that examining people’s motivations through the lens of conceptual consumption can help policy makers, marketers, and managers craft incentives to drive desired behavior – for better or for worse.
Mobile Apps Becoming as Big as the Internet? →
“Apps will be as big if not bigger than the internet,” said Ilja Laurs, founder and chief executive of GetJar, a leading independent mobile application store. “They will peak at around 100,000 by the end of the year. That will be a tipping point and after that there will be a gradual fall in the rate of development. The full blossom will come in ten years and mobile apps will become as popular as...
Sense Networks: 4 Million Sensors to Help You Find... →
Sense Networks has a platform, called Macrosense, that “receives streaming location data in real-time, analyzes and processes the data in the context of billions of historical data points, and stores it in a way that can be easily queried to better understand aggregate human activity.” The company has so far built one consumer product on top of this platform: Citysense, an iPhone and...
The Wearable Internet Will Blow Mobile Phones Away →
Earlier this year at the TED conference, Pattie Maes from the MIT Media Lab’s Fluid Interfaces Group showcased a wearable computing system that allows users to display and interact with the Web on any surface - including the human body. The video shows the system’s main developer, Pranav Mistry, taking photographs with his hand, summoning up Amazon review data onto the cover of a...
How to make graphs that work →
1. Don’t let popular spreadsheets be in charge of the way you look
2. Tell a story
3. Follow some simple rules
4. Break some other rules
“Breaking the rules won’t get any agreement.
If you ask for permission you won’t...”
– CST Advertising · Dave Trott’s Blog
Your Phone as Computer Mouse for an Interactive... →
Five rules of thumb for social media advertising ... →
MobiAD » Mobile Advertising News
» Smart... →
“Mobile phones are an increasingly vital link to information, banking and...”
– Cellphones: The New Billboards - Forbes.com
As Its Stock Sinks, We Wonder What’s Wrong With... →
As Its Stock Sinks, We Wonder What’s Wrong With Nokia
Look at the longer-term decline in Nokia shares — they’ve lost over half their value in the past 12 months.
Nokia is under siege from its own legacy. The company has become so comfortable with its position as the No. 1 handset maker that it’s failed to realize that the ground is shifting under its feet.
It’s failed to recognize the threat...
Argh, quatro minutos…
HAHAHHAHAHAHAHA ô momentos felizes. Deixa eu comemorar, vai que o resultado ainda muda…
O estagiário do UAI é dos nossos, pelo visto. No ar há alguns minutos: http://twitpic.com/ai2rf
Malditos vietcongues, mudaram o placar do UOL p/o jogo do Flamengo. Onde volta isso?
Aliás, ô vergonha que eu tenho desse UAI.
Parece que iniciaram uma competição para ver quem escreve o “tweet” mais longo. Chegaram a 250 caracteres. Como fazer isso é aparentemen …
Tá, vai. Não vi diferença. P/quem se interessou, é só desabilitar o javascript no browser.
Simple mechanics, neat idea, connecting customers with the trade: http://bit.ly/18IOKF
Dear carriers, wanna revolutionize the mobile web and generate traffic (and money) at the same time? Ask Vodafone: http://bit.ly/vodamyweb
Vodafone drops Live brand in bid to open internet... →